FACT-Finder for Magento Whitepaper

As a Magento based online shop you might have noticed how your shop is lacking that one final piece that can leverage your business. In more than 1000 online shops FACT-Finder has successfully increased conversion rates as much as 33% in 26 countries.

The new, enhanced Magento plug-in allows you to integrate FACT-Finder into your online shop in just a few easy steps, so you can immediately start benefiting from the advantages.

Click here to try the demo shop using your Magento test data.

Download the Magento Installation Manual and learn how to install FACT-Finder to your Magento store.

Learn how to boost your conversion rate by up to 33% - download the free whitepaper!

Plug & Play: up to 33% more conversions for your Magento-based shop.

The new, enhanced Magento plug-in allows you to integrate FACT-Finder even faster into your Magento shop. One more important reason to opt for the performance offered by Europe’s leading conversion engine, just like over 1000 other online shops already have done worldwide.

Your advantages:

• Ready “out-of-the-box” for Enterprise, Community, and Professional Editions
• Language independent software from the market leader
• Error-tolerant and self-learning searches
• Optimum usability with intelligent suggestion and filtering functions
• Highly effective merchandising tools

How does FACT-Finder increase the conversion rate in Magento shops?

Sell more with an error-tolerant search.

Searching is a central feature of your shop. This is where many purchasing decisions are made: both whether to buy, and how much. According to a study made by MarketingSherpa, customers who use the search function purchase up to three times more than other users. FACT-Finder’s intelligent search algorithms let you exploit your entire sales potential, including longtail effects. Thanks to its language-independent error-tolerance, FACT-Finder can be employed without any limitations in international, multilingual online shops.

One of FACT-Finder’s pronounced virtues is its ability to develop longtail sales. FACT-Finder understands word reversals and erroneous spellings better than any other search application for eCommerce. This gives the customer much better results, which has an immediate effect on your sales. Here are some typical examples:

FACT-Finder returns correct results for combinations of such errors as well.

Make suggestions as soon as the user begins to type.

Improved shop usability sells. Using FACT-Finder’s Suggest feature, customers receive appropriate suggestions for matching products as soon as they begin to type the first syllable, permitting them to find exactly what they are looking for much faster. Products that are selected more often for specific letter combinations are placed progressively higher in the results list for subsequent queries. To take medicines as an example, users who type “AS” may frequently select “Aspirin”. The self-learning Suggest feature in FACT-Finder respects these choices, so that the suggestions made are even more accurate over the course of time.

Here is an example of the Suggest feature, as it is employed by the Magento shop offered by Genussreich | Wines.

Instead of hunting, help users to quickly find what they want, with filters.

FACT-Finder’s After Search Navigation (ASN) filters search results according to criteria such as brand, size, or colour, and reduces the list in a split second to exactly the articles that are most likely to be purchased. This rapid presentation of the desired products significantly reduces the rate of cancellations. The new, patented Price Slider permits a requested price range for the products shown to be set by a simple click and drag with the mouse. A successful purchase is even more likely when the right products are combined with an acceptable price.

Accelerate your sales with customised campaigns.

FACT-Finder’s merchandising features assist you with targeted sales campaigns. You can redirect your customers to specially designed landing pages in response to specific words, or highlight best sellers with attention-getting elements, such as banners or logos. You can use these campaigns to create a positive mood, or to accentuate particular brands.

Campaigns can direct a customer’s search for selected brands to brand-specific landing pages which the customer will immediately recognize and accept.

Customer preferences completely revealed by the Magento interface.

FACT-Finder’s Business User Cockpit offers all the important control and monitoring features in a single convenient interface. This gives you the opportunity to react quickly to current trends or seasonal events, simply by using the familiar Magento interface.