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FACT-Finder Blog Posts

B2B shops have to be simple! 6 shop functions that every purchaser needs

B2B e-Commerce is growing – as proven by an expert survey of online purchasing behaviour in B2B e-Commerce conducted on behalf of ibi research, SIX Payment Services and Creditreform in 2017. 88 percent of companies questioned had recorded a noticeable increase in the proportion of online purchases over the preceding two years. The primary reason for this development is a gradual shift of shopping behaviour away from the private sphere, moving to daily commercial life. Online purchasers expect the comfort they are used to, and they expect B2B to be fast. The following article explains which shop functions provide purchasers with exactly what they expect.

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Machine Learning: why shop tracking is so important for FACT-Finder users

Whether it’s a click, a search term or a purchase – your customers leave traces of data in the shop after each interaction. Our tracking interface collects this data from your FACT-Finder and uses it for shop optimisation. All well and good, but what exactly does FACT-Finder use the tracking data for? What benefits does it provide to customers, and to you as the user? This article provides the answers.

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Interview with Carsten Kraus: “Deep Neural Networks could develop their own moral concepts”

The victory of Google’s Alpha Go deepmind software over South Korean go-champion Lee Sedol does not only herald the next round of the industrial revolution. According to IT expert Carsten Kraus, the resulting superiority of Deep Neural Networks (DNNs) over human intelligence may even mark the end of all upheavals. This interview was originally published in the German magazine “e-Commerce News”

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Valentine’s Day is just around the corner: 5 tips to help you make your online shop irresistible

February 14th has long been regarded as the day of love. It is not just couples who have the chance to give one another gifts: It is increasingly common for people to take the opportunity to do something nice for friends and family members. That is a good reason for online retailers to spruce up their own shops with some targeted marketing efforts. In this article, we show you how to do this and explain why it’s also worth doing for retailers who don’t sell traditional Valentine’s Day products.

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How FACT-Finder 7.3 makes managing your shop more efficient

The wait is over: FACT-Finder 7.3 is  released. The new version is particularly exciting for retailers using multiple FACT-Finder channels: from now on, it will be possible to simultaneously manage and maintain different channels (i.e. online shops or sub-shops), without having to work on each one separately.

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FACT-Finder Release 7.2: merchandising meets personalisation

The FACT-Finder Release 7.2, which offers brand new functions alongside backend improvements and increased performance, is to be released just in time for the eCommerce Expo London on 28.09.2016. You, our customers, have played a major role in determining the contents of the most recent version, for your suggestions and requests have been channelled directly into the development. The result is a logical expansion to Version 7.1. Discover some of the most important innovations below.

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