Category: best practice & insights
Successful methods, practices or proceedings in e-commerce on a watch.
Comprehensive retailer survey
Which roles will marketplaces play in future? How much potential lies in predictive analytics? And what will the key issue be in mobile commerce in 2016? Within the context of a study conducted by FACT-Finder, more than 700 ecommerce insiders provided answers to strategically significant questions.
The results of the comprehensive retailer survey show how online retailers feel regarding current trade issues and trends, and which measures are at the top of their To-Do lists for this year.
Today’s searching technologies allow retailers to play off further data such as pricing, customer ratings and brand logos in the list of suggestions. In this way, access to a whole range of products is additionally supported. However, shops still need to be careful when using these techniques as an overload of text and pictures will only lead to confusion among users.