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Tag: cross-channel

E-Commerce Nordics: It’s all about Internationalisation.

Swedish Distanshandelsdagen 2014 had a strong focus on internationalisation, customer experience and cross channel scenarios.

Sweden’s e-commerce is booming: As an annual average, Internet shoppers spend more than 1000 € each – mostly on books, clothes and home electronics. Meanwhile, the online trading in Sweden generates an annual turnover of over 7 billion euros, with a rising trend.

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Online and Offline become „No-Line“ – Retail Strategies in the focus of German convention “Online Handel 2014”.

The German annual conference for online trading called “Jahreskongress Online Handel” is considered the kick-off event for the digital retail industry. The event took place on the 22nd and 23rd of January 2014 for the 10th time and it attracted about 400 solution users, decision makers and managers to Cologne. In best-practice presentations, leading sales representatives gave new forecasts regarding technologies, concepts and strategies for trading.

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Retail Show Warsaw 2013: How to provide customers a real cross channel experience.

The competition in the retail industry is enormous: Whether in terms of payment services, store design or devices for product search – merchants top each other continuously by using the latest innovations in their shops to make the customer experience as smooth as possible.

In addition, pure brick and mortar stores more and more get under pressure due to the fast growing e-commerce throughout Europe. Thereby, the Polish e-commerce is expanding most – in 2012 online sales increased by almost 30%, according to the Center of Retail Research.

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German Retail Convention 2013: The future belongs to retailers with a cross channel strategy.

“Smart Retail – binding customers on all channels”. This was the motto of the German Retail Convention 2013, one of the most important conferences of the German trade branch. On the 20th and 21st of November in Berlin, more than 80 keynote speakers and industry experts illustrated topical strategic retail issues to more than 1000 attendees – in lectures as well as in strategic forums.

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The next best action in retail – etailment summit 2013 Berlin

They practiced ample self-criticism. Rarely before, the own industry has been scrutinized so critically as at the etailment Summit 2013. Jack Wolfskin CEO, Michael Rupp, said the retail industry has by and large missed it to respond to the changes in consumers’ behavior. Additionally, the relentless questioning of Moderator Olaf Kolbrück stripped down the speakers’ innovative ideas and concepts.

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Huge attention for key figures of the retail industry: Review of Internet Retailing Conference 2013

Numerous top decision makers from the retail industry had the 16th October 2013 marked in red on their calendar. Because on this day, this year’s Internet Retailing Conference & Expo in London, one of the most important events for business people in trade, took place. In the foreground were two issues that currently set the pace in the retail world: multichannel commerce and customer experience. In both, not only merchants that already appeal to customers through different channels were interested – among the visitors were also online pure players, executives of brick and mortar as well as suppliers and analysts.

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E-Commerce Paris 2013 with a new focus: “Customer empowerment”

From the 24th to the 26th September 2013, E-Commerce Paris, Europe’s largest cross-channel event, attracted about 30,000 visitors and 500 exhibitors to Paris’ “Porte de Versailles”. Since its founding in 2004, where the event counted 1,500 visitors and 10 exhibitors, the international trade fair continues to grow steadily.

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