{"id":10772,"date":"2025-09-15T09:55:42","date_gmt":"2025-09-15T07:55:42","guid":{"rendered":"https:\/\/www.fact-finder.com\/blog\/?p=10772"},"modified":"2025-09-15T09:55:42","modified_gmt":"2025-09-15T07:55:42","slug":"factfinder-forrester-wave-2025-search-product-discovery","status":"publish","type":"post","link":"\/blog\/factfinder-forrester-wave-2025-search-product-discovery\/","title":{"rendered":"FactFinder recognized in Forrester Wave\u2122 2025 for Commerce Search & Product Discovery\u00a0"},"content":{"rendered":"\n

In a market full of vendors claiming to be the best, this recent analyst report cuts through the noise with rigorous evaluation. We’re proud to be named among the 9 most significant vendors in this category and to have scored among the top 5 in the \u2018current offering\u2019 category.<\/em>\u00a0<\/p>\n\n\n\n\n\n\n\n

Anyone can say they\u2019re the best. Walk down a street and you\u2019ll likely see a burger joint boasting the \u201cworld\u2019s best burger.\u201d Do you believe them? Probably not. What makes you stop and pay attention is when the recognition comes from someone credible, for example a 4.9 star rating with thousands of reviews or a Michelin star. <\/p>\n\n\n\n

The same is true in business technology. Vendors can all claim they\u2019re doing great things. What carries weight is when an independent, respected source does a thorough review and confirms your capabilities. <\/p>\n\n\n\n

That\u2019s why we\u2019re excited to share that FactFinder has been recognized by Forrester as one of the most significant commerce search and product discovery vendors in their recent report, The Forrester Wave\u2122: Commerce Search And Product Discovery Solutions, Q3 2025<\/a>.*  <\/p>\n\n\n\n

We also scored among the top 5 in the \u2018current offering\u2019 category. From our perspective, this highlights how we\u2019re delivering real value for customers right now while continuing to innovate. <\/p>\n\n\n\n

*Note: the report is only available to Forrester clients. <\/em>A publicly available blog that mentions some of the highlights can be found here<\/em><\/a>. <\/em> <\/p>\n\n\n\n

Who is Forrester?\u00a0<\/strong><\/h2>\n\n\n\n

Forrester is one of the most influential research and advisory firms in the world, advising companies across North America, Europe, and APAC, including 61% of the Fortune 100. Their analysts dig deep, combining extensive market knowledge with rigorous evaluation methods. <\/p>\n\n\n\n

Emily Pfeiffer, Principal Analyst at Forrester, authored this report. She is a leading voice in commerce technology, brings hands-on experience as a digital and marketing lead and is known for her clear FIRE vision for technology: flexible, inexpensive, rapid and easy. <\/p>\n\n\n\n

How the Forrester Wave works<\/strong> <\/h2>\n\n\n\n

Forrester only evaluates the most significant vendors in a category. To even be considered for this category\u2019s evaluation, a provider must support all core functions of commerce search and product discovery, reach a revenue threshold and have proven adoption and mindshare among Forrester\u2019s enterprise clients. <\/p>\n\n\n\n

From there, the process is rigorous: a detailed questionnaire, 2.5 hours of live demos, a strategy briefing and interviews with customer references. It\u2019s designed to cut through marketing claims and assess real capabilities. <\/p>\n\n\n\n

The market landscape<\/strong> <\/h2>\n\n\n\n

As the report notes, \u201cMost of the market is still using the commerce search functionality embedded in their commerce solution, or even a legacy (and likely highly customized) system such as Endeca. However, modern, standalone solutions like those in this evaluation are gaining visibility. We expect massive first-time adoption of them in the next couple of years.” <\/em> <\/p>\n\n\n\n

From our perspective, this tech has been crucial for decades. But amidst all of these other changes in eCommerce and the expansion of AI, this prediction underscores just how crucial modern, standalone search solutions will become – and we\u2019re ready to help businesses modernize now. <\/p>\n\n\n

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\"search<\/a><\/figure><\/div>\n\n\n\n\n

What Forrester said about FactFinder<\/strong> <\/h2>\n\n\n\n
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  1. \u201cIt is a best fit for businesses that prioritize strong visual editing for nontechnical users in a product that is on the rise.\u201d<\/em>\u00a0<\/li>\n<\/ol>\n\n\n\n
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    1. \u201cFactFinder is superior in visual merchandising and guided selling, as Next Generation provides improved interfaces for nontechnical users to configure digital experiences.\u201d<\/em>\u00a0<\/li>\n<\/ol>\n\n\n\n
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      1. FactFinder had the highest score possible in the \u201cknown user\u201d personalization, visual merchandising, attributes and facets, guided selling and basic search configuration criteria.\u00a0\u00a0<\/li>\n<\/ol>\n\n\n\n

        Expanding on our strengths from our perspective<\/strong> <\/h2>\n\n\n\n

        Here\u2019s how we see it: <\/p>\n\n\n\n