{"id":10792,"date":"2026-01-21T09:57:26","date_gmt":"2026-01-21T08:57:26","guid":{"rendered":"https:\/\/www.fact-finder.com\/blog\/?p=10792"},"modified":"2026-01-21T09:57:27","modified_gmt":"2026-01-21T08:57:27","slug":"gartner-peer-insights-voice-of-the-customer","status":"publish","type":"post","link":"\/blog\/gartner-peer-insights-voice-of-the-customer\/","title":{"rendered":"Customers position FactFinder as a\u00a0\u201cStrong Performer\u201d\u00a0in Gartner\u00ae\u00a0Peer Insights\u2122 Voice of the Customer\u00a0for Search and Product Discovery"},"content":{"rendered":"\n<p><em>What real-world customer experience reveals beyond feature lists and market noise.<\/em><\/p>\n\n\n\n<!--more-->\n\n\n\n<p>When online visitors&nbsp;can\u2019t&nbsp;quickly find what they need, the impact is immediate. Traffic is wasted. Confidence drops. Revenue disappears and rarely comes back.&nbsp;&nbsp;<\/p>\n\n\n\n<p>At the same time, internal teams lose valuable time when every merchandising change or&nbsp;search&nbsp;optimization depends on technical resources in a market that keeps accelerating.&nbsp;<\/p>\n\n\n\n<p>That\u2019s&nbsp;why more eCommerce teams are no longer buying product discovery&nbsp;solutions&nbsp;based on promises, lengthy feature&nbsp;lists&nbsp;or AI claims.&nbsp;Instead,&nbsp;they\u2019re&nbsp;turning to proof from peers who use these solutions every day. Customer feedback offers a clearer picture of how platforms perform across implementation, daily&nbsp;operations&nbsp;and long-term partnership.&nbsp;<\/p>\n\n\n\n<p>We see this&nbsp;shift is reflected in the&nbsp;<a href=\"https:\/\/www.gartner.com\/document-reader\/document\/7305330?ref=hp-wylo\" target=\"_blank\" rel=\"noreferrer noopener\">Gartner Peer Insights\u2122 Voice of the Customer for Search and Product Discovery<\/a>&nbsp;report&nbsp;(available to Gartner clients), where FactFinder is recognized as a Strong Performer.&nbsp;For us, this recognition marks an important milestone.&nbsp;It is the first time FactFinder has been placed in this quadrant,&nbsp;which we believe&nbsp;reflects&nbsp;years of close collaboration with customers who depend on product discovery as a core part of their eCommerce operations.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/www.gartner.com\/reviews\/market\/search-and-product-discovery\/vendor\/fact-finder\"><img loading=\"lazy\" decoding=\"async\" width=\"914\" height=\"608\" src=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/Gartner-ratings.png\" alt=\"Gartner ratings\" class=\"wp-image-10795\" style=\"width:400px\" srcset=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/Gartner-ratings.png 914w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/Gartner-ratings-300x200.png 300w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/Gartner-ratings-768x511.png 768w\" sizes=\"auto, (max-width: 914px) 100vw, 914px\" \/><\/a><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Why\u00a0the Voice of the Customer report\u00a0matters\u00a0to us<\/strong>\u00a0<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.gartner.com\/reviews\/market\/search-and-product-discovery\/vendor\/fact-finder\/product\/fact-finder-ng\" target=\"_blank\" rel=\"noreferrer noopener\">Gartner Peer Insights<\/a>\u2122&nbsp;is a public platform that offers verified, first-hand reviews and ratings of enterprise technology solutions by end-user professionals for end-user professionals. The Voice of the Customer report&nbsp;is a document that applies&nbsp;a methodology&nbsp;to aggregated Gartner Peer Insights\u2019 reviews in a market to provide an overall perspective for IT decision&nbsp;makers.*&nbsp;&nbsp;<\/p>\n\n\n\n<p>To us, this inclusion reflects how a solution performs in real-world use over time from the customer\u2019s perspective,&nbsp;as compared to&nbsp;analyst opinion or feature evaluation.&nbsp;This customer-led perspective is what gives the&nbsp;\u201cStrong Performer\u201d&nbsp;recognition its&nbsp;real&nbsp;meaning&nbsp;for&nbsp;us. As&nbsp;FactFinder\u2019s&nbsp;CEO, Istvan&nbsp;Laszloffy, puts it:&nbsp;&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"737\" src=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/02_Istvan_Laszloffy_Gartner_Quote.png\" alt=\"02 Istvan Laszloffy Gartner Quote\" class=\"wp-image-10796\" srcset=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/02_Istvan_Laszloffy_Gartner_Quote.png 1000w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/02_Istvan_Laszloffy_Gartner_Quote-300x221.png 300w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/02_Istvan_Laszloffy_Gartner_Quote-768x566.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>What customers experience&nbsp;with FactFinder&nbsp;in practice<\/strong><\/h2>\n\n\n\n<p>We\u2019re&nbsp;extremely&nbsp;grateful to the customers who took the time to share their experiences. Across verified reviews and ongoing conversations&nbsp;from the last year, a few themes consistently stand out. From our perspective, the&nbsp;following&nbsp;reflect the areas where FactFinder delivers the most value in real-world eCommerce environments and why customers continue to trust us as a long-term product discovery partner.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Helping online visitors find what they need faster, even in complex assortments:&nbsp;<\/strong>At the core of product discovery is one simple expectation, that&nbsp;online visitors should be able to find relevant products quickly and with confidence.&nbsp;We\u2019ve&nbsp;consistently invested in relevance and&nbsp;result&nbsp;quality to reduce friction, especially for businesses with large,&nbsp;seasonal&nbsp;or highly structured assortments. Customers&nbsp;frequently&nbsp;point to clearer results, fewer dead&nbsp;ends&nbsp;and more confident navigation as outcomes of this&nbsp;focus,&nbsp;even with 500,000+ SKUs,&nbsp;supporting stronger conversion and a better overall purchasing experience.&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/gtnr.io\/Auv1n44WV\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_242670_19012026-1024x519.png\" alt=\"GPI ReviewSnippet 242670 19012026\" class=\"wp-image-10798\" style=\"width:600px\" srcset=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_242670_19012026-1024x519.png 1024w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_242670_19012026-300x152.png 300w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_242670_19012026-768x389.png 768w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_242670_19012026.png 1408w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Giving business users control without technical dependency:<\/strong>&nbsp;We believe business users should be able to adapt&nbsp;search, navigation and merchandising without relying on technical resources for every change. Customers highlight the&nbsp;balance&nbsp;FactFinder strikes between automation and control, enabling teams to respond faster to commercial needs while&nbsp;maintaining&nbsp;consistency and governance.&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/gtnr.io\/BYobbxP1p\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169447_19012026-1024x519.png\" alt=\"GPI ReviewSnippet 169447 19012026\" class=\"wp-image-10799\" style=\"width:600px\" srcset=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169447_19012026-1024x519.png 1024w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169447_19012026-300x152.png 300w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169447_19012026-768x389.png 768w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169447_19012026.png 1408w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>A partnership that goes beyond the product<\/strong>:&nbsp;Customer experience&nbsp;doesn\u2019t&nbsp;stop at go-live.&nbsp;From onboarding through&nbsp;ongoing collaboration, we place a strong emphasis on support,&nbsp;responsiveness&nbsp;and partnership. Customers often reference the value of working with teams who understand eCommerce challenges and adapt the platform to business goals rather than forcing businesses to adapt to the software. This long-term, relationship-driven approach is a key part of how we work.&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/gtnr.io\/HyRan9p3s\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169024_19012026-1024x519.png\" alt=\"GPI ReviewSnippet 169024 19012026\" class=\"wp-image-10800\" style=\"width:600px\" srcset=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169024_19012026-1024x519.png 1024w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169024_19012026-300x152.png 300w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169024_19012026-768x389.png 768w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/GPI_ReviewSnippet_169024_19012026.png 1408w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Built on real-world experience, designed to evolve<\/strong>&nbsp;<\/h2>\n\n\n\n<p>For eCommerce teams evaluating product discovery today, peer experience offers something that product claims&nbsp;and feature lists&nbsp;alone cannot. It shows how a solution performs once&nbsp;it\u2019s&nbsp;live, adopted by&nbsp;teams&nbsp;and embedded into daily operations. That perspective helps separate short-term promises from platforms built to deliver lasting value.&nbsp;<\/p>\n\n\n\n<p>We believe&nbsp;being recognized in the Gartner\u00ae Voice of the Customer reflects a deliberate balance we strive for. We focus on getting the fundamentals of product discovery right &#8211; relevance,&nbsp;control&nbsp;and usability &#8211; because they directly shape how shoppers find products and how teams work every day. At the same time, we continuously invest in innovation to ensure our customers&nbsp;benefit&nbsp;from&nbsp;new technologies&nbsp;in ways that support real-world use cases, not abstract ideas.&nbsp;<\/p>\n\n\n\n<p>Customer feedback plays&nbsp;a central role&nbsp;in&nbsp;maintaining&nbsp;this balance. It helps shape how the platform evolves today while informing where we go next. Many customers trust FactFinder not only because it delivers reliable results now, but because they see a partner that stays at the forefront of product discovery &#8211; grounded in real-world needs, not market hype.&nbsp;<\/p>\n\n\n\n<p>Staying close to customers, learning from how discovery is used in practice and pairing proven fundamentals with forward-thinking innovation will continue to define how we build product discovery for the future.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.fact-finder.com\/resources\/case-studies.html\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"190\" src=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/03_Gartner_Case_Studie_Banner.png\" alt=\"03 Gartner Case Studie Banner\" class=\"wp-image-10797\" srcset=\"https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/03_Gartner_Case_Studie_Banner.png 840w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/03_Gartner_Case_Studie_Banner-300x68.png 300w, https:\/\/www.fact-finder.com\/blog\/wp-content\/uploads\/2026\/01\/03_Gartner_Case_Studie_Banner-768x174.png 768w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/a><\/figure><\/div>\n\n\n<p class=\"has-small-font-size\"><em>Gartner,&nbsp;<\/em><em>Voice of the Customer for Search and Product Discovery,&nbsp;<\/em><em>24 December 2025<\/em>&nbsp;<\/p>\n\n\n\n<p class=\"has-small-font-size\"><em>*Gartner Peer Insights\u2122 Content Compliance Policy, Gartner Peer Insights, 15 January 2025<\/em>&nbsp;<\/p>\n\n\n\n<p class=\"has-small-font-size\"><em>Gartner and Peer Insights\u2122 are trademarks of Gartner, Inc. and\/or its affiliates. All rights reserved. Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they&nbsp;represent&nbsp;the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.<\/em>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What real-world customer experience reveals beyond feature lists and market noise.<\/p>\n","protected":false},"author":36,"featured_media":10804,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[202],"tags":[],"class_list":["post-10792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-factfinder"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Customers position FactFinder as a\u00a0\u201cStrong Performer\u201d\u00a0in Gartner\u00ae\u00a0Peer Insights\u2122 Voice of the Customer\u00a0for Search and Product Discovery - 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