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Retail Tips

E-commerce know-how, marketing strategies and conversion tips to optimize your online shop.

    Retail Tips
Increased AdWords ROI: how online search improves your SEA campaigns
Search engine advertising allows you to reach potential customers when they are searching for a product or a service. The…
    FactFinder News, Retail Tips
9 KPIs to help shop owners optimize every customer journey in the sales funnel
Selecting the correct KPIs (Key Performance Indicators) is critical to the success of an online shop. You can only measure…
    FactFinder News, Retail Tips, Success Stories
FACT-Finder Release 7.2: merchandising meets personalisation
The FACT-Finder Release 7.2, which offers brand new functions alongside backend improvements and increased performance, is to be released just…
    Industry Insights, Retail Tips, Success Stories
Infographic: What you should know about personalisation in ecommerce
Small corner shops are disappearing because they cannot compete with large online sellers in terms of prices and selection. However,…
    Industry Insights, Retail Tips, Success Stories
Infographic: Why internal search is your lever for mobile growth
Mobile commerce is still on the rise – according to the IMRG, nowadays more than 50 per cent of UK…
    Industry Insights, Retail Tips, Success Stories
Infographic: How to unlock conversion potential in the long tail
Google changed the way that customers search in online shops: today, about 70 per cent of customers using site search…
    Retail Tips
Instructions for a successful online shop
Whoever looks for products on the Internet today, is showered with offers. It is therefore important for online shop operators…
    Retail Tips
Getting the most from your mobile shop window this Christmas
With well over half of all visits to ecommerce sites now being made on mobile, what can e-retailers do to…
    FactFinder News, Retail Tips
What can I do better than anyone else?
Ecommerce is booming and many online shops are still experiencing fantastic growth rates. But something has shifted: The pioneering mood…
    FactFinder News, Retail Tips
More revenue in 2016? This is what retailers should do!
The simple answer is invest more time and money in identifying existing conversion holes and plugging them through data driven…
    FactFinder News, Retail Tips
What should online retailers do to generate more revenue in 2016?
Due to digitalisation, retail has been undergoing a process of change for a number of years. It is crucial to…
    FactFinder News, Retail Tips
How the comfort factor leverages SEO
When I go into a shoe shop, as a rule I want to buy shoes. Frequently I am drawn in…