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Jasmin Herb

What can I do better than anyone else?
Ecommerce is booming and many online shops are still experiencing fantastic growth rates. But something has shifted: The pioneering mood…
FactFinder News, Retail Tips
More revenue in 2016? This is what retailers should do!
The simple answer is invest more time and money in identifying existing conversion holes and plugging them through data driven…
FactFinder News, Retail Tips
What should online retailers do to generate more revenue in 2016?
Due to digitalisation, retail has been undergoing a process of change for a number of years. It is crucial to…
FactFinder News, Retail Tips
How the comfort factor leverages SEO
When I go into a shoe shop, as a rule I want to buy shoes. Frequently I am drawn in…
FactFinder News, Retail Tips
More revenue in 2016: weekly expert tips during advent season
Today is Black Friday – the official launch of this year’s Christmas business. Whether in the domain of search engine…
Retail Tips
11 Practical Tips to Improve Conversion in Your E-Store
I’ve been dealing with e-commerce usability for 10 years now: I’ve taken part in countless user tests, observing what hinders…
Retail Tips
Top 10 Ecommerce Articles in 2014
2014 was all about omnichannel, e-merchandising, internationalisation and constant improvement. Exciting 2014 is almost over but before we start writing…
Industry Insights
EuroShop 2014: Retailers are willing to invest.
109,000 visitors from 110 countries at the world’s leading retail trade fair. “The EuroShop is and remains the most important…
B2B E-Commerce
E-Commerce Nordics: It’s all about Internationalisation.
Swedish Distanshandelsdagen 2014 had a strong focus on internationalization, customer experience and cross channel scenarios. Sweden’s e-commerce is booming: As…
B2B E-Commerce
Online and Offline become „No-Line“ – Retail Strategies in the focus of German convention “Online Handel 2014”.
The German annual conference for online trading called “Jahreskongress Online Handel” is considered the kick-off event for the digital retail…
B2B E-Commerce
5 surefire advices to increase Christmas conversion
Christmas time is shopping time and a lot of customers want to avoid the annual stress in the malls and…
Retail Tips
Retail Show Warsaw 2013: How to provide customers a real cross channel experience.
The competition in the retail industry is enormous: Whether in terms of payment services, store design or devices for product…
B2B E-Commerce