Christmas time is shopping time and a lot of customers want to avoid the annual stress in the malls and stores by purchasing presents online. According to the E-Commerce Center Cologne, 90 percent of online shoppers will buy their Christmas presents online in 2013.
In addition, pure brick and mortar stores more and more get under pressure due to the fast growing e-commerce throughout Europe. Thereby, the Polish e-commerce is expanding most – in 2012 online sales increased by almost 30%, according to the Center of Retail Research.
With first-time 1500 visitors, 40 talks and 70 speakers, the Webrazzi Summit 2013 on 25th September confirmed its position as the most important e-commerce conference of Turkey. Also to the fourth edition – the prelude was in 2010 – came in particular top decision-makers from the online trading to Istanbul. In the foreground were in addition to e-commerce the topics social media, digital marketing and mobile applications.
Over 2000 visitors attended the Warsaw National Stadium at the 23th and 24th September. Not due to a to a sports event, but to fifth edition of Poland’s largest fair in online trading: “Ecommerce Trends 2013”. As the name suggests, market innovations and future technology standards were in the foreground. Thereby some well reputed ecommerce experts held workshops and lectures.
Numerous top decision makers from the retail industry had the 16th October 2013 marked in red on their calendar. Because on this day, this year’s Internet Retailing Conference & Expo in London, one of the most important events for business people in trade, took place. In the foreground were two issues that currently set the pace in the retail world: multichannel commerce and customer experience. In both, not only merchants that already appeal to customers through different channels were interested – among the visitors were also online pure players, executives of brick and mortar as well as suppliers and analysts.
Despite persisting language barriers among EU inhabitants, the economical life throughout the EU is growing progressively together. Not least due to the strong will of some politicians, such as Wolfgang Schäuble (“For the future we need more Europe, not less Europe”) do we seek for a merging of the electronic commerce among the EU member countries. This will be achieved by adopting a new law by the end of 2013. This will initiate an enormous boost related to the cross-border European e-commerce.
Two high-profile e-commerce events took place this week, the Internet World Exhibition in Munich and the E-Commerce One to One Monaco. Compared with the last year, both events recorded a significant increase of visitors and exhibitors. We were also there: the Internationals from FACT-Finder.
The future of e-commerce was the central topic at the Internet World 2013. FACT-Finder, the entire solution for multi-channel-commerce, came up with the motto “Point of Sale is Everywhere”. During the exhibition visitors could get more insight from our team into new strategies and technologies for multi-channel retailing.
The 4 countries of Scandinavia have almost 23 million internet users, and offers extremely bright prospects for online business. So let’s take a look on this very interesting region of Europe and 3 trends in Scandinavian ecommerce 2012.