Blog

Delivering CRO and the bigger omnichannel picture

Being able to deliver consistency on a company’s website is imperative to successful digital strategy. Site search for one carries…

Industry Insights, Success Stories

Customer loyalty in eCommerce: how to inspire every type of customer

Nowadays, customers are always on – all over the world, it is possible to communicate, call up information and make…

B2B E-Commerce

“No results” pages in the shop: 5 tips to help you sell regardless

When customers come up against a “no results” page, there is a high probability that they will leave the shop.…

B2B E-Commerce

B2B shops have to be simple! 6 shop functions that every purchaser needs

B2B e-Commerce is growing – as proven by an expert survey of online purchasing behaviour in B2B e-Commerce conducted on…

B2B E-Commerce, Success Stories

Machine Learning: why shop tracking is so important for FACT-Finder users

Whether it’s a click, a search term or a purchase – your customers leave traces of data in the shop…

B2B E-Commerce

Interview with Carsten Kraus: “Deep Neural Networks could develop their own moral concepts”

The victory of Google’s Alpha Go deepmind software over South Korean go-champion Lee Sedol does not only herald the next…

Industry Insights

9 KPIs to help shop owners optimize every customer journey in the sales funnel

Selecting the correct KPIs (Key Performance Indicators) is critical to the success of an online shop. You can only measure…

FactFinder News, Retail Tips