In my speech at Internet Retailing, I concentrated on translating real world scenarios into the online virtual world (your shops). Generally, if we have a job to do, we’re going to look for the right tool to do it with. Take mowing the lawn for example. If I’m in the market for an English Garden, I’m not going to run it over with a BMW M5. I’m going to grab my John Deere two-cylinder and with it, I’m going to create paradise.
There are lots of reasons for using list or grid view in your online shop. But in which cases is it more profitable to use grid instead of list view? When does the list view perform the best? We have gathered some tips for displaying the search results for the online shop visitors.